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About Optimyzed

We are Optimyzed.

Optimyzed identifies where growth or conversion is breaking, then designs and operates only the systems needed to improve it. We are a managed service, not a software subscription or a marketing agency selling a fixed package.

Optimyzed was formerly known as FOTO+ (PhotoPlus). We operate from Dubai, United Arab Emirates, and work with clients in the United States remotely; we do not have a US office.

We do not start by selling every Optimyzed engine. We start with the problem.

What we do

Most service businesses lose revenue in one of two places: buyer interest that never converts, or not enough qualified buyer interest to begin with. Our Lead Leakage Assessment identifies which constraint applies, conversion, growth, or both, before we recommend anything.

How we work

Once the constraint is identified, we design, implement and operate the system with your team, Quotify and Revenue Intelligence for conversion, Discovery, Authority, Outreach and Demand for growth. We work alongside existing CRMs, service-management platforms, agencies and sales teams that are already performing rather than replacing them.

Who you will speak with

Your assessment host.

Real people, with named accountability for the work.

Dano Santos

Dano Santos

Managing Director, Optimyzed · Dubai, United Arab Emirates

Dano runs Optimyzed and works with home remodeling companies on how existing inquiries progress from first contact through the sales decision: where opportunities get stuck, who owns the next action, and what to fix first.

His background spans marketing, operations, financial analysis and business development, including business development roles at TRACE International, First For Marketing and the Reem Al Bawadi Group, and leading the Philippine Business Corridor at UAE Exchange. He holds an MBA from the Asian Institute of Management and a BBA from Ateneo de Manila University.

His operating principle: automate the constraint first, then check whether the change makes things easier for the homeowner and the team.

View Dano on LinkedIn →

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