Microsoft adds “Why This Ad?” feature to Bing search results
Microsoft is bringing more transparency to its search advertising with a new feature that explains
Google Discontinues Controversial “Page Annotations” On iOS
Google discontinues the Page Annotations feature, which diverted traffic from websites back to Google’s search
Google CTR Study: AI Overviews Rise As Click Rates Decline
A new study finds Google’s expansion of AI Overviews correlates with declining clickthrough rates for
Managing complex marketing campaigns
Managing complex campaigns can be overwhelming—but with the right strategies, tools, and collaboration, you can